An independent comparison desk, not a casino.
London Bonus List is a small editorial team based in the UK. We compare a deliberately short list of UK-facing online casinos at a time, write the reviews ourselves, and try to be useful to readers who already know what they want to play.
Who this site is for
This site is written for adults in the United Kingdom who already gamble recreationally and want a straight comparison between a handful of UK-licensed operators. It is not a beginner's guide to gambling. We do not encourage people who don't already play to start, and we have no interest in framing gambling as a way to make money. It isn't.
What we are not
We are not a casino. We do not hold a UK Gambling Commission operating licence because we don't need one — we don't take bets, don't hold customer funds, don't process deposits or withdrawals, and don't run any games of chance. We are not owned by any of the operators we cover, and we have no authority to honour, change or refuse any bonus listed on an operator's site.
We are also not a regulator. If you have a complaint about an operator, the right route is the operator's own complaints process first, then their appointed alternative dispute resolution body, and ultimately the UK Gambling Commission.
How affiliate funding works
When a reader signs up with an operator through one of our outbound links, that operator may pay us a referral commission. Sometimes it is a one-off fee per signup, sometimes a share of the operator's margin on that player over time. We treat that revenue as ordinary publishing income and use it to fund the time editors spend reviewing accounts.
Commission size does not change a score, the position on the homepage or the tone of a review. We have turned down operators when the commercial terms required us to remove negative comments, and we will keep doing so.
How the editorial team works
Each cycle is reviewed by a named editor working from the same internal checklist. We sign up to each operator as a normal UK customer, deposit a modest amount of money, complete the standard affordability and KYC checks, play across at least two formats and then withdraw before the review is written. We are not paid by operators to do this, and we don't accept pre-written copy.
Getting in touch
Editorial enquiries, corrections and questions go to editors@londonbonuslist.com. Commercial enquiries from operators go to partners@londonbonuslist.com.